Yobee Care is a probiotic personal care company founded by pediatrician Dr. Ruchi Gupta. Firmly rooted in science, Yobee utilizes microbiome science and a patent probiotic technology called PROBYOME™, to restore balance to the scalp, hair, and skin. PROMBYOME™ is a blend of probiotic extracts, honey, turmeric, and vitamin B12, which has been clinically proven safe and effective in an FDA-approved clinical trial at Northwestern University. Yobee Care is launching its haircare line January 2023.