Cathy is a strategic marketing leader known for her experience in the life sciences and digital health technology industries. Her passion is illuminating the patient journey through storytelling to empower people to live healthier lives and better manage their chronic conditions. She is currently head of marketing for Welldoc, with a team of people who are trail blazers, first movers, and innovators! Welldoc's mission is effective chronic condition management and began with BlueStar, the device-agnostic, FDA-cleared software as a medical device (SaMD) for adults with type 1 and type 2 diabetes.