Dutch pavilion

The NL Health~Holland Pavilion

Where Dutch health innovation meets the world

The Netherlands is shaping the future of health.
At HLTH Europe, we’re scaling that impact globally.

The NL Health~Holland Pavilion is a national platform uniting the country’s most ambitious healthtech and life sciences companies – connecting them directly with 5,000+ global leaders from 75+ countries.

Showcase your innovation.
Expand internationally.
Build meaningful partnerships.

Strengthening the Dutch health ecosystem together

The Pavilion is more than exhibition space.
It’s a coordinated effort to accelerate Dutch innovation onto the world stage.

In partnership with Health~Holland, Amsterdam Trade & Invest, InnovationQuarter, LIOF, BOM, Task Force Health Care, RAI Amsterdam and HLTH Inc., we are:

  • Uniting regional ecosystems under one national presence
  • Driving measurable economic and healthcare impact
  • Accelerating international growth for startups and scale-ups
  • Positioning the Netherlands as Europe’s most connected health innovation hub

What participation unlocks

Whether you’re a startup or scale-up, the NL Health~Holland Pavilion provides:

🏢 Your own branded Space

Startup booth or scale-up kiosk (includes 2 tickets)

🌍 Global exposure

5,000+ decision-makers across providers, payers, pharma, tech and government

🤝 Elevated networking

Networking moments, hosted meetings, and ecosystem introductions

📈 Real commercial opportunity

Partnerships, pilots, funding conversations and market expansion

🇳🇱 A unified national platform

Stand alongside the Netherlands’ leading innovators in a high-visibility hub

Hear from Pavilion participants:


From pavilion to global impact

At HLTH Europe 2025, World Lifestyle Organisation (WLO) arrived with a bold ambition: reshape preventive health access at scale.

Through connections made at HLTH Europe and within the Dutch Pavilion ecosystem, WLO:

  • Engaged municipalities and insurers exploring scalable prevention models

  • Secured high-level meetings that converted into concrete partnerships

  • Positioned inclusive prevention as a shared international priority

  • Bridged concept-stage thinking to large-scale implementation

What began as a conversation is now a 60,000-person deployment launching in 2026.

The Pavilion doesn’t just showcase innovation.
It accelerates it.

Who can apply?

Applications close soon!

Startup booths 
Companies under 5 years old with < €5M in funding

Scale-up kiosks 

The world is coming to Amsterdam

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