07 Dec 2021 | 03:45 PM GMT

Sprint: Best routes to market for DTx in the US

About this Meeting

What are the most scalable and sustainable routes to market for DTx companies in the US? Beyond clinical evidence, the right commercialization model is key to drive adoption of DTx. A number of DTx companies have chosen pharma partnerships as their route to market, but is pharma the safest and most efficient commercialization model for DTx companies? Employer and payer partnerships have proven to be great options in the US and D2C can also be a valuable approach, especially for new players that aim to gain traction faster and easily collect RWD to improve the product. Join us in this series of 2 meetings to discuss in detail with other senior leaders the best routes to market for DTx products in the US market:  

 SESSION 1 (November 18th); Payer & Employer routes
 From the different payers, what is the most scalable and sustainable route to market for DTx companies in the US market so far - Self-insured Employers/Commercial Payers; Private Payers; Public Payers? Why? How do the requirements and challenges change depending on the type of payer? What are the keys to success? 

 SESSION 2 (December 8th); D2C & Pharma routes
 D2C approach in the US. Is it a good option? What are the challenges and when is this route successful? Pharma partnerships: real examples, requirements and challenges. What are the pros and cons for a DTx company to partner with pharma companies in the US?