Demystifying and Democratizing the Healthcare Digital-First Front Door

In the throes of a global pandemic, there has been an exponentially increased need to be able to meet patients where they are through digital tools already at their disposal. Patients are more vulnerable than ever before and in need of a direct path to care, right when they need it. With digital-first front door solutions, barriers to engagement are reduced by helping patients quickly find a location, doctor, and receive care in a direct & cost-effective way. These digital platforms for care can seamlessly guide patients through their health journey and provide an enhanced overall experience.

Including digital-first front door capabilities in operations is no longer an initiative on the to-do list for the future, but an absolute imperative to roll out now. How can we keep this acceleration going by intentionally adding to the suite of digital experiences to deliver greater value to patients? More importantly, how can we assure quality of digital experiences by tactically measuring outcomes at every stage of the consumer and patient journey?

Takeaways:

• Drill down on the true definition of the “digital-first front door”
• How can you measure and track outcomes of utilizing digital tools?
• Review digital methods for further closing the gap between patients and care teams
• Discuss specific examples where access has been improved through digital-first front door capabilities