Digital Therapeutics Playing the Long Game

If you told us 10 years ago that we?d be able to treat disease through mobile apps and video games, we?d likely be skeptical. Cut to 2022, we?re becoming believers. The digital therapeutics space is booming with new investments and exciting innovations that mirror the increasingly digital world we?re living in. But defining what is truly a digital therapeutic is still not that simple. Are all health-related apps DTx? Do we need buy-in from pharma to recognize their clinical efficacy as a treatment modality? And how will we ever get these reimbursed? Like many innovations in health, they can be good in theory, but will fizzle without a real method for measuring impact and a surefire way to get into the hands of patients.