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8 - 11 Oct 2023 | Las Vegas

WOMEN AT HLTH IMPACT PROGRAM: Women are the Key to Your Digital Strategy

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Speakers:

Katy Allen EVP HealthcareBounteous
Katy Allen
EVP HealthcareBounteous
Naomi Adams SVP, GrowthLeague
Naomi Adams
SVP, GrowthLeague

About this Session:

Over 80% of women are living in the middle - making healthcare decisions for their children and extended family members with little provider support. Women in caregiving roles are high on empathy, low on time and have higher expectations for personalized care—as they are often managing the healthcare and health finances of their loved ones in addition to themselves. On top of that, they can be tasked with balancing career, family, and lifestyle responsibilities. Learn how the shift towards consumerism in healthcare warrants a greater emphasis on caregiver satisfaction and engagement. Speakers will dig into the steps you can take to achieve a caregiver-friendly digital transformation and examples of market leadership.