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27 Mar 2025

Collective Health and Noom Unveil Comprehensive GLP-1 Weight Management Solution

To combat the global obesity challenge—projected to have an economic impact exceeding $4.32 trillion annually by 2035—Collective Health and Noom have developed an innovative program that provides comprehensive weight management support. The Collective Health + Noom Med with SmartRx integrates GLP-1 medications with personalized health coaching, targeting the complex needs of individuals struggling with weight management.

The program addresses multiple dimensions of weight loss, recognizing that effective treatment extends beyond pharmaceutical intervention. By combining direct medication access with lifestyle support, the solution offers a multifaceted approach to health management. Employers can potentially achieve average savings of 28% on weight loss medication costs, making the program both clinically effective and financially prudent.

Key program features include adaptive cost-sharing mechanisms, clinically appropriate prescriptions, and streamlined medication fulfillment. Noom's clinicians ensure proper medication allocation, while the program facilitates home delivery of brand-name medications like Wegovy® and Zepbound®. This approach eliminates traditional intermediaries, reducing overall treatment costs for both employers and employees.

With obesity affecting over 40% of U.S. adults, the partnership represents a significant step in addressing a critical public health challenge. The program's design emphasizes proactive member engagement, efficient medication access, and comprehensive lifestyle support.

Manar Bustami, Vice President of Strategic Partnerships at Collective Health, articulated the vision behind the partnership: "Collective Health's partnership with Noom Health to offer a comprehensive enterprise weight management solution further demonstrates our commitment, and ability to strategically partner with healthcare industry leaders, to deliver well-designed, effective, and tightly integrated healthcare solutions to employers and their people. By combining Collective Health and Noom Health’s respective strengths, we are able to offer our employer customers and members an extremely powerful program to achieve sustainable weight loss and improved health outcomes, while helping our employer customers and members better manage the  growing financial burden associated with GLP-1 medications for the treatment of obesity".

The collaboration highlights the evolving landscape of digital health solutions, showcasing how technology and personalized care can address complex health challenges more effectively.

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