27 Jan 2022 | 03:45 PM GMT

Companion DTx in Oncology: Opportunities for pharma

About this Meeting

DTx solutions as digital drug companions are starting to show promise as valuable routes for market differentiation. There is more and more interest in drug-device combination products, propelled by COVID-19 and increased investment in DTx solutions in general. 

 Oncology treatments usually lead to adverse effects that compromise patients quality of life, hence it seems that the opportunity for DTx is particularly great in this therapeutic area. Join the meeting to discuss the following: 

  •  How can pharma leverage DTx to improve patients’ experience with their drugs? What is the ROI for pharma?  
  •  When is the right moment to incorporate the DTx (during trials, promotion, or other)? Can drug-DTx combo in oncology ease the market access process of the drug?
  • Beyond financial reasons, what are the main drivers for pharma to incorporate digital health solutions in the care plans of their oncological drugs?
  •  How to choose the right companion for a specific drug?  
  •  We have seen promising partnerships being formed in the last few years, such as, for instance, the collaboration between Voluntis and AstraZeneca as well as BMS, and Kaiku Health teaming up with Novartis and Roche. What are the results and key learnings of these partnerships so far?