About this Session:
Presenter: Travis Hinton, VP, Solution Marketing Session description: Making smart purchasing decisions in a world full of emerging communication technology requires healthcare professionals to stay up-to-date on rising patient expectations. Communication technologies such as text messaging, email, and EHR applications have grown in significance since the pandemic, and this shift leaves some healthcare providers without the time, opportunity, or resources to explore their patients' preferences quickly. The stakes are becoming clear. In our patient engagement annual survey, Bandwidth found that 39% of patients are willing to find a new provider entirely if their communications are not met. Join Bandwidth's product marketing vice president, Travis Hinton, as we deep dive into new research on patient communications preferences, highlighting how preferred channels vary by communication type, and how the trend of rising consumer expectations is transforming the healthcare industry. Attend to learn: Trends around how patient preferences are changing, and what they expect from their healthcare provider's communications What these trends mean for patient accessibility and practice management