12 Mar 2024

Klick Health launches first AI social media comment moderator for life sciences industry

Klick Health has launched Klick Comment Moderator+AI (KCM+AI), introducing the life sciences industry's first social media comment moderator powered by artificial intelligence. The platform, powered by Microsoft Azure AI and a proprietary Klick model trained on nearly 400,000 historical comments, is designed to enhance pharmacovigilance detection and reporting while improving efficiency and interactivity in community management. KCM+AI builds upon the foundation laid by Klick Comment Moderator (KCM), originally introduced in 2015 for brand safety in the highly regulated life sciences industry.


The new KCM+AI marks the next generation of its predecessor, providing real-time and round-the-clock pharmacovigilance protection with over 95% accuracy. The AI-powered tool automatically flags and hides comments for moderation, offering significant advancements in efficiency. Klick Health aims to empower community managers by allowing them to focus on higher-level work, such as social strategy and addressing complex brand-related inquiries, while KCM+AI handles comment moderation. Currently supported on Meta (Instagram and Facebook), the platform plans to extend its coverage to additional social platforms in the near future.


Klick Health's commitment to innovation in AI and machine learning is evident in its recent developments, including the launch of LOVENet, an AI framework for identifying new uses for existing drugs, and the introduction of KlickRx, the first ChatGPT plugin for the life sciences industry in the U.S. KCM+AI is part of the company's broader strategy to leverage advanced technologies to elevate outcomes for its clients in the life sciences sector.


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