Digital Health products are being increasingly used across the Pharmaceutical industry, feeding into many companies overall strategic plans and in various steps on the Pharma value chain. While we increasingly see success in reaping benefits from these solutions, scaling and full integration remains a common challenge and there are many questions around how to organize teams, report ROI internally, partnering vs. building strategies, etc. Essentially,
most companies are still figuring out how to fully integrate Digital Health into their business model successfully.
Join this Fireside Chat with Thorsten Rall (Global Head of Digital Transformation & Innovation, SVP at Novartis), where we will deep dive into these. More specifically, we will talk about:
- Organizational challenge: how to organize pharma teams to drive digital health innovation? Is creating a specific team the right approach? Or is it more about changing the organization from the inside by having innovation roles in each department?
- How to create a robust business case with digital health that aligns with the overall company strategy?
- How does buying vs. building fit into the strategy? Does it make sense to buy in the short-term and build out teams skill sets in the long-term?
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Outcomes measurement and internal reporting: how to define the ROI of Digital Health-Pharma partnerships?
Register in advance for this webinar:
https://healthxl.zoom.us/webinar/register/WN_Zr_8jJ-lTRSq7NunUbDbbg
After registering, you will receive a confirmation email containing information about joining the webinar.