Masterclass Series: Building the Next Generation of MedTech

Connected medical devices are no longer just therapeutic products. Increasingly, they are becoming a strategic response to the need to differentiate mature device portfolios as well as to changing care models.. As healthcare shifts toward more connected and longitudinal care, MedTech companies are rethinking how they create value beyond the device itself using software, connectivity, data, AI and the power of cloud services. The challenge is deciding where digital solutions create genuine strategic advantage and where they simply add cost, complexity, and regulatory burden.

Medtech leaders are under growing pressure to justify investment in digital capabilities while aligning commercial, clinical, regulatory, and technology teams around a common vision. Success depends not only on the technology, but on building sustainable business models that deliver value for patients, providers, payers, and the Medtech organization itself.

This masterclass explores how MedTech leaders are building the business case for connected care, where companies are creating sustainable competitive advantage, and what it takes to secure executive buy-in for digital transformation.

Join us to discuss:

• Where does connected care create genuine strategic and commercial value?

• Which business models are proving most sustainable beyond one-time device sales?

• How are MedTech companies aligning commercial, regulatory, clinical, and technology teams around digital transformation?

• What separates connected care strategies that scale from those that never move beyond a pilot?