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13 Oct 2022 | 02:45 PM GMT

Partner Search and Selection for Digital Health Companies in Mental Health

Anchored by:

Mimi Winsberg
Chief Medical Officer
BRIGHTSIDE HEALTH

Participants:

Mimi Winsberg Chief Medical OfficerBrightside Health
Mimi Winsberg
Chief Medical OfficerBrightside Health
Kevin Darcy Director, Link StrategyVeeva
Kevin Darcy
Director, Link StrategyVeeva
Aahuti Rai NED, Advisor & Venture PartnerFour Points Health | Conduit Connect
Aahuti Rai
NED, Advisor & Venture PartnerFour Points Health | Conduit Connect
Andrew Ngo Product ManagerHumana
Andrew Ngo
Product ManagerHumana
Gabriele Tundo PartnerPlexus Ventures
Gabriele Tundo
PartnerPlexus Ventures
Maria Lemonidou Digital Engagment Manager at the CEO OfficeNeuraxPharm
Maria Lemonidou
Digital Engagment Manager at the CEO OfficeNeuraxPharm
Ricardo C. Berrios Co-Founder & CEOAdhera Health, Inc.
Ricardo C. Berrios
Co-Founder & CEOAdhera Health, Inc.
Steffanie Bristol Head, Biogen Digital Health VenturesBiogen
Steffanie Bristol
Head, Biogen Digital Health VenturesBiogen

About this Meeting

Digital solutions have great potential in mental health, improving care access, symptom tracking, and treatment personalization. The industry needs to find a way to successfully commercialize them to deliver value to patients and healthcare professionals.  

The D2C business model has been extensively explored by digital health companies in mental health. However, in most cases, it never gets to be a sustainable business model. Long-term success may require partnerships with big players in the healthcare ecosystem, like pharma, health systems, payers, or employers.  But the key question is: how to find the right partner to commercialize the product? Join this meeting to learn more about:  
  • There are different key stakeholders digital health companies can partner with (e.g. employers, payers, pharma, etc). How can digital companies decide who is the right stakeholder for them? What should the decision-making process look like?  
  • What do you need to know before searching for a partner? Deep understanding and clarity on your company’s capabilities, purpose, and goals, and your plans for achieving them, is key. How can you use this to start building your criteria on who is a good partner for you?   
  • Getting to know the possible partners. How to go from the screening to the final choice?  
  • What is the best approach: multiple partnerships vs. focus on one or very few partnerships? 
  • In such a competitive market, how to stand out from the crowd?