Along with the increasing Social Media adoption in recent years, we have seen a surge of online patient communities. However, Social Media communities are not integrated with healthcare systems and there is usually no proper moderation of the information being exchanged. This gap could potentially be addressed by pharma, medtech, digital health companies and insurance, embracing this as an opportunity to enhance their current offering and improve patient engagement with the company. Healthcare firms could also use digital patient communities as a data source to learn more about their consumers/ end users, their behaviors, needs and challenges, to tailor more patient-centric services. 

How do digital patient communities integrate with the current business models of healthcare companies? Is there a sustainable business model for monetized patient communities? Join this meeting to discuss this and more with thought leaders in the industry.