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02 Dec 2021 | 04:30 PM GMT

Improving patient engagement in digital health

Anchored by:

Amanda Goltz
US Lead, Healthcare Startups and VC
AWS
Nick Pappas
Managing Partner
PHILIPS

Participants:

Amanda Goltz US Lead, Healthcare Startups and VCAWS
Amanda Goltz
US Lead, Healthcare Startups and VCAWS
Nick Pappas Managing PartnerPhilips
Nick Pappas
Managing PartnerPhilips
Aahuti Rai NED, Advisor & Venture PartnerFour Points Health | Conduit Connect
Aahuti Rai
NED, Advisor & Venture PartnerFour Points Health | Conduit Connect
Caleb Bank Senior Product ManagerNuvoAir
Caleb Bank
Senior Product ManagerNuvoAir
DT
David Tindell Director of MarketingAntidote
DT
David Tindell
Director of MarketingAntidote
Doina Sirbu Medical Device Innovation LeadUCB Pharma
Doina Sirbu
Medical Device Innovation LeadUCB Pharma
Dr. Nick (Nemanja) Kovacev Head of Healthcare and Life Sciences PracticeHTEC Group
Dr. Nick (Nemanja) Kovacev
Head of Healthcare and Life Sciences PracticeHTEC Group
Grace McNamara CEOEXi
Grace McNamara
CEOEXi
Jenny Christensson ProjektledareImpatient/Medtech4health
Jenny Christensson
ProjektledareImpatient/Medtech4health
Jo Masterson CEO and Co-Founder2Morrow, Inc
Jo Masterson
CEO and Co-Founder2Morrow, Inc
Lina Behrens Head of Strategy & Content, Director HTSHLTH Europe
Lina Behrens
Head of Strategy & Content, Director HTSHLTH Europe
Malin Johansson Vice PresidentNovo Nordisk
Malin Johansson
Vice PresidentNovo Nordisk
MT
Melissa Thal Associate Director MarketingBaxter
MT
Melissa Thal
Associate Director MarketingBaxter
Monica Bush Global Product Marketing DirectorGE HealthCare
Monica Bush
Global Product Marketing DirectorGE HealthCare

About this Meeting

What are the keys to successfully engage patients with digital health tools? 

 As healthcare evolves to a more patient-centric model, digital health products will need to be more and more engaging to thrive in this competitive industry. When it comes to engaging customers, as opposed to other industries, digital health faces the challenge of having multiple stakeholders to please and innovators need to find the way to really prioritize patients in a compliant way before thinking of the other stakeholders. Join this informal conversation to discuss with other peers: 

  •  What do we mean by patient engagement? What would a fully engaged patient look like?  
  •  How do we measure patient engagement with digital health tools? What are the main KPIs, financial and non-financial, to measure success in patient engagement? 
  •  How to continuously improve patient engagement? - Best practices & Challenges (e.g. engaging all demographic groups, long term engagement in chronic diseases, etc). What are good examples in the industry and what can we learn from them? 
  •  Is patient engagement a zero-sum game (i.e. the more engaged the patients are, the more resources they use)?